Qualifications Required:
- Bachelor’s degree
- A minimum of 0 to 2 years’ experience in Content Publishing, Email Marketing, Campaign Management
- Advanced knowledge in HTML, Excel, Google Analytics, Adobe Photoshop is a must
- Technical knowledge and experience in knowledge/content management systems
- Working experience of CRM platforms like (Salesforce, MS-Dynamics);
- Exposure to any email marketing tools/platforms (Eloqua, Marketo, Mailchimp etc.)
Preferred:
- Excellent verbal and written communication skills in English;
- Ability to work with stakeholders in a virtual setup;
- Able to multitask without forgoing attention to detail.
Work you’ll do
Web
- Creating and updating of topic, article and solution pages (using AEM components)
- Customizing web pages using HTML functionality; HTML fragment maintenance and governance
- Analyzing and measuring stats – measuring webpage views across each month
- Presenting the data in a useable format to communicate and report back to the business
- Resolving day to day issues
- Liaising with stakeholders to develop adherence to policies and procedures and communicating these to site users
- Ensuring SEO best practices are incorporated in our webpages
- Performing Deloitte website maintenance activities and removing/archiving old content
- Understanding the new templates and developments from Global and introducing them in Australia with AU strategy and governance
Marketing Automation
- Supporting the business in implementing events and campaigns for strategic clients, service lines and industry groups across Australia;
- Database Management and carry out administration requirements on CRM/Marketing Automation platforms;
- Create email direct marketing templates and ensure the quality and timely output of marketing collateral;
- Provide key inputs to the stakeholders for the success of the campaign
- Execute A/B tests for email campaigns and landing pages to optimize performance;
- Create campaign flows and ensure compliance while executing email marketing campaigns and collecting data;
- Analyse campaign data and help drive the email list through organic efforts.
Work Location: Hyderabad
Shift Timings: 6.30 AM to 3.30 PM or 9.00 AM to 6.00 PM